Visitor, Business & Talent Attraction

Photo credit: Capshore Photography & Kennebec Valley Tourism Council

Thanks to funding from the Maine Office of Tourism, regional partners Main Street Skowhegan, the Central Maine Growth Council, and the Mid-Maine Chamber of Commerce are working with firms CSL International and Garrand Moehlenkamp to develop a destination development plan and brand strategy for the Skowhegan/Waterville area. Learn more below and get involved here.


A shared regional destination development vision and master plan

A collaborative planning effort will connect and uplift the many current and future development efforts and investments across municipal borders to enhance the visitor experience and improve quality of life. 

A regional brand strategy, graphic identity, and promotional campaign

A branding initiative will capitalize on the development plan by driving tourism and competitively attracting new businesses, entrepreneurs, and workforce talent to the area, ensuring long-term economic prosperity and resilience.